Houghton Introduces ‘See Now, Buy Now’ for wedding gowns, But they Are or even more accurately, ‘see now, pre-order now.’ we are perhaps perhaps not referring to fast fashion that is bridal.

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Houghton Introduces ‘See Now, Buy Now’ for wedding gowns, But they Are or even more accurately, ‘see now, pre-order now.’ we are perhaps perhaps not referring to fast fashion that is bridal. More and more brands today are adopting some form of the see now, purchase now model, through the Fashion Week runways (with a […]